Project: Leumeah Hotel, Leumeah
Scope: Aurora HD 2.5pp LED
Consultation, Integration & Installation: Aurora Signage
Redcape Hotel Group has been investing into it's Western Sydney assets.... big time. It's recently pumped $7m into a Cabramatta Hotel refurbishment and prior to that, $4m into the Leumeah Hote.
The Leumeah Hotel refurb is a total transformation - nothing remains untouched, from the branding, signage, back of house, bathrooms, gaming, TAB, bars and more. It has turned the pub from a tired-old, locals only tavern into a vibrant destination for families, punters, diners and groups of friends to spend a night out.
Leumeah Hotel may now be far more open and engaging to everyone in the community but the core market remains blokes who like a drink, a punt and the big game, so the pub has invested heavily in keeping faith with the men of Leumeah.
BIG SCREEN GAME TIME
Leumeah Hotel has a bunch of conventional LCD screens dotted about the venue, but wanted something special for it's sports bar.
Increasingly hotel operators are turning to LED displays to super size their viewing options. LED sizes exceed the largest of LCD displays while LCD video walls can be expensive. Meanwhile, large format LED is increasingly affordable and can be easy to install. One of the advantages of a big LED screen like the Leumeah Hotel's is the high brightness. Even with sunlight streaming into the space, the Aurora LED displays brightness really punches through. The screen is hi-def and can be easily viewed from anywhere in the room, and for big events, such as the rugby State of Origin, have been a real focal point, and a great reason to get out fo the house and enjoy the game with friends in a friendly party atmosphere. Leumeah Hotel sees it as 'the ultimate sports viewing experience'. Check it out at www.leumeahhotel.com.au